Credit: Danielle Gillis

Welcome to the Fashion World

September 21st marked the inaugural launch of the style-driven line Elroy at Shop Cocoon (3345 Cambie St). The small shop was packed with guests awaiting the fashion show that featured the Fall 2007 collection and previewed Spring 2008. The classic colouring and extravagant details of the eco-friendly clothing has captured the heart and soul of the West Coast.

As DJ Girl Cherise mixed up the beats, models strutted their stuff throughout the store — stopping to pose on the tables and countertops. The party was generously sponsored by Kreation Artisan Cakes, Firefly wines, and Figmint Restaurant and Lounge.

For more information on Elroy please visit www.elroyapparel.com.